Brand Protection
Counterfeiting and intellectual property infringement can affect much more than sales. They can damage customer trust, brand value and the wider distribution network.
We help companies investigate and respond to counterfeit products, IP infringement, illicit markets and other forms of brand misuse.
We conduct investigations of counterfeit networks, their sources and distribution channels, as well as assess the potential for violations of intellectual property rights.
Our work can include:
- Identifying counterfeit products and distribution channels
- Mapping manufacturers, distributors and stockists
- Investigating supply-chain leakages
- Field intelligence
- Mystery shopping
- Online and offline investigations
- IP and trademark investigations
- Enforcement action coordination
- Identification of high-risk locations and channels
- Preventive risk assessment
The objective is not only to identify infringement but also to understand how it is happening, who is involved and where the vulnerabilities lie.
